Day: January 28, 2013

How to Make a REAL Emotional Connection With Your Marketing: A Sample from South America

You know how I’m always ranting on about making an emotional connection in your copy, your brand, your message and every single thing that you do? And you’re all, “What does that even mean, Ash?” And I’m all, “Have you been paying attention?!” And you’re all, “I swear I have–but I still don’t get it!” At which point I roll up my jean cuffs, reveal an inappropriately high red heel for 10 o’clock in the morning, and proceed to shove

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