Day: April 24, 2013

Tired of Being Told To “Differentiate Yourself?”

Everyone tells you to be unique. Find your USP. Differentiate yourself. (Meanwhile, you’re all, “Stab, stab stab, I’m the same, I’m the same, I’m the same – how am I suppose to “differentiate” life coaching?) And so you take a drink, because these are the types of things that drive people to drink, and you stare at some arbitrary chart you’ve made up in a sore attempt to try and figure this garbage out before EVERYBODY GETS AHEAD OF YOU

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