Day: June 26, 2015

Starting a Sentence With “In My Opinion” is Bad for Business. Here’s Why.

Let me ask you something. If suddenly the building you’re in burst into gigantic, explosive flames, who would you follow to safety? The guy standing meekly by the exit whispering, “I think it’s this way, you guys?” or the guy who booms in a calm, confident, steady, self-assured voice, “THIS WAY.” (Sorry, ladies, following Vin Diesel is not an option.) As humans, we instinctually crave this kind of confidence. We want to feel confident, too, so naturally, we’re drawn to

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