Day: July 20, 2015

The Real Trick to Brilliant Writing

You know what makes for brilliant writing? Not what you say, but the way you say it. The execution. The way you jockey your message onto a page. There are 354 different ways to tell any story. (Exact figure, give or take a few thousand or so.) You can start at the beginning, or you can start at the end. You can speak from your perspective, or you can speak from theirs. You can write long, detailed sausage-stuffed paragraphs, or

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