Day: May 20, 2022

This Irish Tour Company Needed to Differentiate Themselves: Here’s How I’d Go From Invisible to Un-F*cking-Forgettable

HEY, KITTY CAT—and welcome to Middle Finger Fridays! I’m featuring a new creator every Friday who’s out there SMOKIN’ it—and highlighting what I think they’re doing really, really right—as well as one or two things they can do even better to make that money. 💵 Today, we’re hollering at a walking, hiking, and biking tour company in Ireland who’s been around since 1994—but (!) how do you stand out from the crowd when there’s gaggles of other tour companies doing