The Blog

621

READS

Don’t Sell a Product—Sell a Person Their Identity

It’s been a while since I read the New York Times Insider subscription that I’ve been paying for since 2015. It’s $45 dollars month, so from time-to-time, I think to myself: Meh, guess I should cancel it. You know, to be a financially responsible person and all. (I’ve heard those are some good eggs, those […]

In: Branding, Selling,

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264

READS

Good Work Should Never Come Easy

Do the work the hard way first. Do it the long way, the tedious way, the time-consuming way. Do it until your brain aches and your fingers bleed. Do it until you are sure that you have never done better work before in your life. Now, hand it to the client. The work should never, […]

In: Clients, Creating, Writing,

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663

READS

“How Do You Make Money From a Blog / Social Media / Your Grandmother’s YouTube Channel?!”

People ask me this cute shit ALL DAY LONG. It’s a very confusing topic, I suspect, because many folks assume that you are throwing up advertising banners from 1998, rockin’ those Google AdSense clicks like nobody’s business. To be fair, that is a thing—I’ve strategized with one company in particular doing 3-4 million every month in […]

In: Blogging, Business 101, Money Talk,

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1,340

READS

DO NOT KILL THE PEOPLE SELLING LULAROE. They’re Actually Ahead of the Curve—And Here’s Why.

LuLaRoe. Rodan + Fields. Younique. AdvoCare. Usana. Beachbody. doTerra. Herbalife. Pampered Chef. If you’re anything like me, your Facebook feed is blowin’ UP with folks who have become representatives for these companies. (Some of them I like and respect, and others make me want to chainsaw their house.) So why is this becoming such a […]

In: Branding, Business 101, Marketing,

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542

READS

A Note of Support for All My Dreamers Getting Their Ideas Pooh-Poohed By Their Family, Their Friends, Their Spouses, and Their Neighbors (Fucking Neighbors, Am I Right?)

In the year 2010, friends would call and say: “So, how’s your blooooooooggggggg?” The tone was obvious: How’s your cute little imaginary friend that you think is going to save you from the real world that the rest of us have to suffer through? The year 2011, I made $103,000 with that blog—a far cry […]

In: Career, Confidence, Finding Your Voice, Lady Balls, Success,

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