The Blog

351

READS

“Hire Me” versus “Listen To Me”

If you’re a freelancer, there are two different power dynamics: Hire me! Please hire me! I’m shitting my pants, over here, because I’m depending on you entirely and I’ll do anything it takes, even work for peanuts, because I need you to take mercyyyyy onnnnn meeeeee. Listen to me. I’m great at what I do, […]

In: Business 101, Clients, Confidence,

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281

READS

The Competition Doesn’t Have Sh*t On You

There’s never been a person who went to school for accounting and said: BUT WAIT, I CAN’T BECOME AN ACCOUNTANT BECAUSE OTHER PEOPLE ARE ALREADY DOINGGGGG THATTTTTTTTTTT. There are plenty of people out there doing exactly what you want to do—times eleventy thousand. “But there are already so many writers / designers / candlestick makers” […]

In: Confidence, Creating, Success,

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283

READS

A Note of Support for All My Dreamers Getting Their Ideas Pooh-Poohed By Their Family, Their Friends, Their Spouses, and Their Neighbors (Fucking Neighbors, Am I Right?)

In the year 2010, friends would call and say: “So, how’s your blooooooooggggggg?” The tone was obvious: How’s your cute little imaginary friend that you think is going to save you from the real world that the rest of us have to suffer through? The year 2011, I made $103,000 with that blog—a far cry […]

In: Career, Confidence, Finding Your Voice, Lady Balls, Success,

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163

READS

If You Don’t Feel Comfortable Saying, “Step Right Up and Try My Milkshake, Folks!” There Might Be a Problem With Your Product—Not Your Confidence

Small soft chocolate lady was my favorite. She’d arrive in a sand-colored pick-up truck; a small one, I’d say, for a pick-up truck in Susquehanna County. She’d dismount as if she were in a rush, though I knew she was only going back to the grocery store she owned. I’d have her cone ready by […]

In: Confidence, Marketing, Selling,

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241

READS

The Other 50%: What Your Clients Really Want

She looked at me with worried eyes. “Do you really think my business is going to be great?” she asked, clenching her hands together. That’s when I knew what she needed. Not more advice. Not more brand strategy. Not more discussion on what she’s selling, and how she should position it. “J,” I said, turning […]

In: Clients, Communication, Confidence,

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