The Blog

1,297

READS

SWEATY ARMPIT ALERT: 67% of the people that were about to give you money…don’t.

Ever think you’ve got Alzheimer’s, or am I the only asshole running around forgetting the word “lollipop?” Let me tell you, there’s nothing worse than forgetting the word “lollipop” in front of a stranger. It’s not like it’s some academic word one could be forgiven for forgetting, like idiosyncrasy—which I feel like is forgivable. I […]

In: Marketing, Selling, Writing,

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3,735

READS

One word might be costing you thousands of dollars. What is it?

“What do you own?” he asked her. “I own lots of things,” she replied, before going on to stumble through a list: Her car, her favorite Gucci purse, a timeshare in Mexico, her 300,000 count Egyptian cotton bedsheets. “No you don’t,” he said calmly. “Yes I–” she started. “You don’t own any of those things, because […]

In: Marketing, Writing,

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2,256

READS

You’re always going to have fifty million things to do—PLUS that asshole’s bar mitzvah.

There’s a lot of pressure these days to be perfect. (Says the girl carrying thirty extra pounds and a dysfunctional pouty face.) As someone who used to be very all-or-nothing, over the years I’ve had to make some major peace with the fact that all-or-nothing is a gigantic, sweaty faced fool’s errand. :: How many times have you thought about […]

In: Business 101, Marketing, Selling, Writing,

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4,002

READS

Repeat After Me: You Are Not Your Buyer

It’s two days before the new year, and I’m doing exactly what you are: Dicking around on the internet and calling it “downtime.” It’s absolutely PHENOMENAL. But, as we all prepare to become supermodel [extra title=”Isn’t that your plan?” info=”tooltip” info_place=”top” info_trigger=”hover”]trazillionaire cigar-smoking business moguls in 2015, [/extra] there is one thing I want to encourage […]

In: Marketing, Selling, Writing,

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1,411

READS

So, People Suck at Talking to Each Other

People suck at talking to each other. I’ve thought about this post for days now, and turns out? That’s my grand epiphany. My big, profound opening line. As a professional communicator & copywriter, trained linguist, PR expert and author of that filthy blog, “The Middle Finger Project” (my hooligan credentials), I get paid to say […]

In: Marketing,

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