Follow your passion—unless you’re a serial killer.


If you’re a new entrepreneur or you’re thinking about starting something new but you’re feeling ALL the self-doubt and everyone kind of rolls their eyes at you and you’re not entirely sure what you’re doing but you need a big-ass dose of self-confidence and want to come out punching and defeat all the naysayers and make millions of feel-good dollars with your creative passions while shouting ‘IN YO’ FACE SUCKAS!”–THIS IS THE BOOK FOR YOU.

This Book is the Antidote For

The Middle Finger Project Book

Read the first chapter of The Middle Finger Project book now—100% FREE—and give the middle finger to the careers, people, and ideas that you’ve outgrown, one brave page at a time.

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Psst. A book editor who read this manuscript actually quit her job immediately afterward—just sayin’.

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Book Reviews



Verified Purchase


"Refreshingly candid, useful, sharp; perfect antidote to the vapid self-help genre."

This woman is a damn genius and she is writing for the zillions of people out there who know they must be more than their circumstance, but will get there way faster with someone to validate that the bullsh*t is real and they can fight their way past it to bolder, bigger dreams. This is my Galentine’s gift to rockstar friends because it’s real, it’s fresh, and it cuts through the vapid noise of the self help / inspiration shelf. Ash is writing memoirs to the kids who made it anyway, a refreshing reality check on opportunity and gender dynamics in chasing the dream.

Rebecca York


"Soulfully orgasmed throughout the whole audiobook!"

Get the audio AND the book! That’s more than I need to say. GET THEM BOTH! Thank me, or should I say, thank Ash Ambirge later.

Monicka Clio Sakki

Verified Purchase


"This book will move you like a tractor"

This book is the elevator for your ambition and will move you like a tractor. You will not just read it, and put it aside, you will DO something! A fresh, contemporary, and trend-setting voice (but impossible to copy). So many observations, insights, life lessons, business lessons, emotional zeniths, reminders, tips, and genius word pairings, that you better get both the book and the audio. One listen, or one read, won’t be enough.

Michelle Mazur

Verified Purchase


"I didn't want this book to end!"

Reading the book is like having a conversation with a good friend who is a couple of steps ahead of you and who is not afraid to lovingly kick your a$$ to nudge you in the right direction. What I loved is that the ideas in this book stuck with me even without having to write them down. Turn your preferences into your policies. Follow your most dangerous ideas. Even Brad Pitt has to promote himself (let that one sink in…or let’s just think about Brad Pitt for a moment…either way, you’re good). To me, that’s a sign of an excellent book when the ideas stick long after you’ve stopped reading it.

The storytelling will make you laugh out loud and touch your heart. You’ll feel like you’re in the story with Ash.

If you’re thinking about leaving your day job or you’re struggling with the imposter complex or you’re a seasoned business owner like me, there’s something for you in this book. I’ll be buying this book for my clients and recommending it to everyone I know.

Sara D. Lloyd

Verified Purchase


"The book I do and will recommend to everyone, everywhere, from now until forever."

I’ve been a follower and fan of Ash since before I can remember (so like at least 5 years lol). Every email and every blog post she writes is a kick in the pants and this book is THAT but like, BETTER. I want to hedge and say that Ash has a specific style of writing and personality that maybe not everyone will like, but I also think that’s bull. Sure we don’t all have the same tastes, especially when it comes to style of self-help books. But this is the perfect blending of story and lesson, suggestion and probing personal questions that you have to face yourself and ask while you’re reading. I’m a really fast reader typically but this is a book I had to digest one chapter at a time, on purpose, so I could process in between. It’s also one I could have devoured in one sitting because the writing and the flow is so great. If you’re waffling about buying this book, just do it. I just don’t see how you can regret it, business owner, aspiring entrepreneur, or career woman. YOU NEED THIS. And so do all your girlfriends. All of mine can expect this as a gift until everyone I know has gotten it 🙂

Chapter One


*puffs on cigar*

Now there’s a fun-filled topic. If we were really ambitious, we’d just dive right into the most controversial subject imaginable, given that this book contains all sorts of controversial ideas and it doesn’t get any more polite from here. (Now might be a good time to fetch the vodka…and maybe a defibrillator.)

Don’t worry, this isn’t a book about God, nor is it a book about Ryan Gosling—second in command. But it is a book about authority and becoming your own. It’s not always easy to “follow your dreams”—and ride off on a magical flying carpet made of SweetTarts and sugar plum fairies. It’s not easy to trust yourself radically, or make bold choices that other people will not agree with, or “live life on your own terms.” It’s not easy to roll up and be all, “yayyyyyyy, I’m going to quit my job and be an artist!” or “yayyyyyy, I’m going to open my own bookshop!” or “yayyyyyy, I’m going to skip around the Swiss Alps and make cheese in a loincloth and yodel in the afternoons and tell my overbearing sister to shove it!” Even in an age when all of these options are more available to us than ever, most of us are really just drifting along every day, trying not to get cancer. But even when we do dare break the mold and try something new, the world throws some serious side eye.

Who does she think she is?
It won’t last.
This is just another one of her “big ideas.”

Finish reading the first chapter of The Middle Finger Project book now—100% FREE.

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