The Blog

Apr 28

2017

Make Something That Matters

Things aren’t always what they seem. An email list full of 100,000 people is meaningless if only 100 of those people open the emails. Similarly, an email list of 100 people, with 100 of those people opening them, does mean something. Who is more successful? And who is doing something that actually matters?

In: Hate Your Job?

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Feb 17

2015

Starting a Business Isn’t for Weak People, Shitty People, Irresponsible People, Undisciplined People, Stupid People, Forgetful People, Lazy People, Irrational People, Impatient People, or People Who Blame Everything on Obama.

Nearly ten years ago when I started my first copywriting business, I struggled with the things most new business owners struggle with: Telling a client your fees while silently thinking shitshitshitshitshitshitshit! Having no idea if your fees are too high or too low or WHAT THE HELL AM I SUPPOSE TO BE CHARGING?! Constantly worried […]

In: Hate Your Job?

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May 1

2013

Here’s an Opportunity – TAKE IT

I’ve got a theory. Don’t tell anyone, because if they take it to heart, they might get even better at this business thing, and then what’s going to happen is that one year from now, you’ll somehow find yourself eating red velvet cupcakes at their book signing instead of your own, except you won’t just be […]

In: Hate Your Job?

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