ASH AMBIRGE

Author, CEO & Founder

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“What Kind of Business Should I Start?” For Anyone Whose BRAIN! IS EXPLODING! WITH! UNCERTAINTY!

In: Starting an Online Business

Anyone can start a business these days—all it takes is the willingness to trade something you have.

Whether that’s knowledge, a skill set, something you’re good at, or something you like making, if you have it, someone out there will be willing to buy it. (And when you get better at marketing and sales, lots of people may be willing to buy it.)

Many people get into business this way—by chance. A lightbulb goes off when they realize they can sell X, Y or Z. Well, why not? goes the logic. What do I have to lose?

Turns out, you might have a lot to lose.

Because anybody can start a business, but not everybody remembers to seek pleasure from it.

We have that luxury now, these days, you know; to choose career paths that we actually enjoy. Gone are the days when tending the fields were your only option. And yet, most of us still assume that work is suppose to feel like work, and by definition it needs to be grueling. It doesn't. Don't buy into that narrative.

Because the thing we do day in and day out becomes who we are, and if you’re not careful, you might find yourself dedicating your life to something you don’t give a damn about.

The question of “what kind of business should I start?“ needs a reframe. Instead of asking yourself that, why not ask yourself what kind of crusade you want to go on, instead? Business is no longer just about commerce; it's about creating change—in your industry, in your community, in your world.

Because anybody can start a business—but that’s not really the point, anymore.

May 4

2012

How to Be Taken Seriously in Biz + Life. (Does Not Apply to Douchebags, The President, or Anyone With The Name Barbie.)

May 4, 2012

Ever jump in a pool fully clothed? You gotta try it. Borderline rebellious, without landing you a spot in jail, or any unplanned pregnancies. (Usually.) I’m pretty sure I’ve jumped into more pools clothed than the average human being, which must qualify me for something. Something other than the insane asylum. Or the WWF. My […]

In: Starting an Online Business

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Feb 18

2016

An Ode to the Internet’s Worst Business Advice

Feb 18, 2016

A person, going into business for themselves for the first time: How can I get found? The Internet: Start a newsletter! Person: What, like a weekly bulletin? The Internet: No, like a newsletter. Person: So, like, write a bunch of updates about me, me, and me? The Internet: Yeah! A newsletter! Person: Every week? The […]

In: Starting an Online Business

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Feb 14

2014

Don’t Invent a Product Name. Engineer One.

Feb 14, 2014

It’s 4:30 in the morning and I’m boarding a plane to Nicaragua. Today’s tip should really be: Don’t board a plane before you having at least one successful hour being awake. It’s bad enough trying to successfully stumble to the bathroom in the middle of the night; try stumbling through a gigantic metal maze of […]

In: Starting an Online Business

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Nov 20

2017

Not Sure What to Sell? Here’s a Shot of Inspiration.

Nov 20, 2017

Most people think they need an actual product to sell—but what if the experience was the product? One of my favorite websites on the planet is TabletHotels.com, who have vetted and hand-selected some of the world’s most gorgeous, well-designed hotel spaces. I always go there first, looking for accommodations, because: it’s a feast for the […]

In: Starting an Online Business

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Aug 16

2017

Too Shy to Stand Up and Sing Your Own Praises? Start Here, You Humble Little Lovebug, You.

Aug 16, 2017

Someone tells you that you did a great job, and what’s the first thing coming out of your mouth? OH NO BIGGIE, BARB, IT WAS NOTHING, REALLY—NO WORRIES, LEAST I COULD DO! We’re quick to diminish our efforts because taking credit for all the things somehow feels self-important; braggy; boastful; full-of-herself. Do this enough times, […]

In: Starting an Online Business

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I'm a Bad Influence on Women

Hey, I’m Ash! Twenty years ago I was a small town girl growing up in a trailer park in rural Pennsylvania. Fifteen years ago, I lost my family and everything I knew right as I became the first to graduate college. Fourteen years ago, I found myself leaving everything behind for a new life in the city where I could be “normal.” Ten years ago I realized normal was the most disappointing thing that ever happened to me. Nine years ago I quit my job in advertising and pursued my dreams as a creative writer. Eight years ago, I built a 6-figure business doing what I love using nothing more than the Internet and my voice. And now, today, I’m the founder of The Middle Finger Project, an irreverent media co. that helps other women find their voice and teaches them to use it to build whatever the f*ck they want to. With a book coming out with Penguin Random House in February 2020 (YASSS, WE’RE A PRODUCT IN TARGET!) I’m proud to be a bad influence on women and guide them into doing something disobediently brave with their life and their career.

Enter your email address and I’ll send you my advice column every week sharing everything I’ve learned—and so much more.

But no serial killers. I promise I won’t send those.

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