ASH AMBIRGE

Author, CEO & Founder

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What You Say Is More Important Than What You Sell

In: Marketing,

What you say is more important than what you sell. 

Creativity is not a child's luxury; it's a smart business strategy.

If you're wondering whether creativity is a waste of time; if you're convinced that  “your product / service / website will speak for itself,” then think twice:

Because creativity, as it's usually defined, is about making a statement.

But creativity in business is about making a statement that gets you what you want.

Notice the difference.

It's important to recognize—

—before, of course, your competitors do.

Enter your email address and I'll rummage around in my bag of tricks for JUST the thing.

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become unf*ckwithable

What does it mean to be Unf*ckwithable? View the 10 commandments >>

 

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2 thoughts on "What You Say Is More Important Than What You Sell"

  1. Steve Rice says:

    Succinct. Simple. Right.

  2. Ari Herzog says:

    Whoa. Actions don’t speak louder than words? Or is that your way of sticking up your middle finger to popular belief? I’m suddenly confused, Ash. Help me understand?