ASH AMBIRGE

Author, CEO & Founder

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When You’re Scrappy, You Don’t Give a Sh*t

In: Finding Your Voice

I like the term scrappy. I've always pictured some femme fatale bobbing and weaving and diving and contorting herself into any number of ways to get the one and only job done that she's there to do: Win.

It reminds me of my favorite Will Smith quote (oh, you don't have a favorite Will Smith quote?)

“The only thing that I see distinctly different about me is I'm not afraid to die on a treadmill. I will not be out worked, period. You might have more talent than me, you might be smarter than me, you might be sexier than me, you might be all of those things you got on me in nine categories. But if we get on the treadmill together, there's two things: You're getting off first, or I'm going to die.”

I've quoted that on this blog before—SUE ME.

Point is this: When you go, you go hard. There is no inbetween. There is no middle. Why?

Because the middle is for cowards.

See, when you're scrappy, you don't give a shit what other people do. You don't give a shit because you don't have to give a shit. You know you'll always come out on top, no matter what happens, because this is who you are. This is what you do. People can throw whatever they want at you in life's game of dodgeball, and no matter what happens, no matter who else is playing, no matter how big they think their balls are—you will not lose. Because you can't lose. Because while the rest of the world is relying on some bullshit technicality to save themselves, you're relying on yourself. You don't need to run around begging the coach to blow the whistle, because you're already two steps ahead of the play.

This is where too many people go wrong. They get upset with life; upset with the way things are going for them. They whine and yell and get all wrapped up in what everybody else is doing of getting out there and doing their own.

And that's precisely when they get whipped in the head with a ball.

Look, I don't always know the answers. I don't always do everything right. Goodness grief, I still can't make a grilled cheese sandwich. But one thing I do know is that when you're scrappy, instead of crying about all the broken shards of glass around you, you figure out a creative way to piece them all together—and then use it as a stepping stone on your way to the top.

That's scrappy.

The scrappy person—they don't need anything else but themselves. The more and more shards they pick up, the thicker and thicker their skin gets. And that's what makes them the most dangerous person in the room.

No matter what's gone wrong for you in the past, what's going wrong for you right now, or what might go wrong for you in the future, I want you to remember this:

Everything can be used to your advantage.

Because it's not the person who dodges the most bullets who wins.

It's the person who finds something useful to do with the bullets, after the shots have been fired.

Oct 26

2017

Sometimes, Being Difficult Is an Act of Devotion

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Nobody wants to “be difficult.” Those words have stigma tattooed right across their rear. Just hearing them makes you think of that psycho in line at the grocery store, berating the cashier for not accepting her expired coupon. (She’s also wearing Uggs, for the record, and DEFINITELY has a soggy cigarette hanging out of her […]

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May 27

2017

The Anti-Trump Bar: The Way You Stand Out is By Standing UP

May 27, 2017

There’s an AWESOME new creative cocktail lounge in New York City called Coup. All of the profits are being donated to organizations being threatened or defunded by the current administration. Tips are donated, too. Guest bartenders are flying in from all over the world, no charge, to donate their services. And guess what? There are lines […]

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Jun 2

2015

When You’re Scrappy, You Don’t Give a Sh*t

Jun 2, 2015

I like the term scrappy. I’ve always pictured some femme fatale bobbing and weaving and diving and contorting herself into any number of ways to get the one and only job done that she’s there to do: Win. It reminds me of my favorite Will Smith quote (oh, you don’t have a favorite Will Smith quote?) “The […]

In: Finding Your Voice

READ ME >>

Sep 1

2017

The World’s Funniest Fucking Soaps, Uh, Ever

Sep 1, 2017

You should know that I have officially discovered THE BEST THING THAT’S EVER BEEN MADE (after Cards Against Humanity, of course) and I had to share with you because I don’t keep anything from you (except for that one thing) and because we could all use some inspiration and also because CAN WE JUST LIGHTEN […]

In: Finding Your Voice

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Jun 11

2016

When You Feel Worthy of Being Seen…It Shows

Jun 11, 2016

  Let me tell you what: American women may have Victoria’s Secret, but Italian women have another secret altogether. You know it by the way she holds her head a little higher than yours, eyes on fire, gliding down the god damn sidewalk as if her and Mother Nature were tag teaming. It is not just […]

In: Finding Your Voice

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Oct 29

2015

“I don’t feel confident in my work.”

Oct 29, 2015

Are you squinting your eyes at the screen trying to decide if this describes you or not? (Of course you are, you’re probably reading this on an iPhone the size of my elbow.) It’s kind of an ugly characterization—nobody wants to admit to feeling less than confident in what you’re doing. And yet, I’ve got […]

In: Finding Your Voice

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I'm a Bad Influence on Women

Hey, I’m Ash! Twenty years ago I was a small town girl growing up in a trailer park in rural Pennsylvania. Fifteen years ago, I lost my family and everything I knew right as I became the first to graduate college. Fourteen years ago, I found myself leaving everything behind for a new life in the city where I could be “normal.” Ten years ago I realized normal was the most disappointing thing that ever happened to me. Nine years ago I quit my job in advertising and pursued my dreams as a creative writer. Eight years ago, I built a 6-figure business doing what I love using nothing more than the Internet and my voice. And now, today, I’m the founder of The Middle Finger Project, an irreverent media co. that helps other women find their voice and teaches them to use it to build whatever the f*ck they want to. With a book coming out with Penguin Random House in February 2020 (YASSS, WE’RE A PRODUCT IN TARGET!) I’m proud to be a bad influence on women and guide them into doing something disobediently brave with their life and their career.

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