ASH AMBIRGE

Author, CEO & Founder

Learn More >>

The Noodle Test: Is Your Business Idea Any Good?

In: Branding, Business 101,

When you’re weighing out your business ideas, do not cave to the pressure of having to do something new.

You do not have to be the first—you just have to be the only. There's a difference.

If you think about it, there are plenty of restaurants using all the same ingredients. After all, there are only so many types of pasta.

But new and upcoming restaurants don’t need to invent a brand new kind of noodle—they just have to take an existing noodle, and put their own signature on it.

You don't need to reinvent pasta to be the only.

But you do need to reinvent the way it tastes.

Enter your email address and I'll rummage around in my bag of tricks for JUST the thing.

482

READS

Let’s Get One Thing Straight: There’s Only One Way to Stand Out from the Sea of Sameness, and It’s Free

Everyone wants to stand out from the sea of sameness—a phrase I coined years ago, right here on this blog, when the Internet first started teetering toward “me, too!” syndrome. Ask most people how to stand out, and depending on their industry, they’ll tell you something different: Get a website! Learn how to write copy! […]

In: Branding, Marketing, Success,

READ MORE >>

334

READS

The Noodle Test: Is Your Business Idea Any Good?

When you’re weighing out your business ideas, do not cave to the pressure of having to do something new. You do not have to be the first—you just have to be the only. There’s a difference. If you think about it, there are plenty of restaurants using all the same ingredients. After all, there are only […]

In: Branding, Business 101,

READ MORE >>

become unf*ckwithable

What does it mean to be Unf*ckwithable? View the 10 commandments >>

 

THIS IS A PLACE WHERE YOU'LL ALWAYS BELONG.

Click here to tell me what *you* think + let your ideas be seen naked—and then sign your name on our wall of wonder.