ASH AMBIRGE

Author, CEO & Founder

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Writing a Book? Curious About the Publishing Process? Submit Your Q’s Here!

In: Book Publishing

There are approximately ELEVENTY HUNDRED SURPRISING THINGS I’ve learned about book deals and the book publishing process that I never, ever, ever, ever knew.

Take the hour-long call I had with my editor at Penguin, yesterday, as we discussed my manuscript and agreed on final edits. One of the things she wants me to do? Make my chapters shorter towards the end. Why? Because psychologically, readers like to feel like they’re making progress. If the chapters get shorter as you go on, it creates this feeling of “I’m killing this book, I’m almost done.” WHO WOULD HAVE EVER THOUGHT ABOUT THAT? My editor then went on to describe reading non-fiction as a little bit like eating your spinach. “Even if it’s really fun, this is something that a reader is doing for their own well-being. We need to help the reader get to the end, so they can feel good about themselves by finishing. It’s like running a marathon for intellectuals: and we need them to finish, because people only tell people about books they finish. You don’t tell people about books you haven’t.”

You guys know how much I’m over here orgasming over all of this, right? There’s nothing I love more than words + sales, and this is just the crème de la crème. Another fun thing I learned? Publishers actually have what’s called “titling meetings” where they sit and brainstorm titles for your book—because, yes, ultimately they get to pick the title and subtitle. And the shorter the subtitle, the better: because of how many characters they can use in their metadata fields, and ALSO because they need both booksellers and readers to “get it” right away. However, there’s also lots of room for creative messaging in other places, such as the cover quote, the reading line, back-cover copy, back-cover quotes, etc. (And you KNOW I’m going to have a field day with this. I’ve already proposed that somewhere on the cover it should read: “*Disclaimer: This book does not include a single guided meditation. Isn’t that great? Nope. Not even one.”)

I am having way too much fun with this process. And, there are soooooo many things that I wish I would have known when I was just starting out (especially about juicy topics like advances and royalties and $$$)—which is why I’m making you something so you, too, can know ALL THE THINGS.

So I want to know: what questions do you have about the publishing process? Whether your dream is to write a book someday, or you’re thick in the middle of it, or you’re just a curious Kate, click below to submit your Q’s, and I’ll do my best to compile the answers!

 

 

Submit Your Q’s About Book Publishing

 

While we talked about many things yesterday, perhaps my favorite sentence that came out of my editor’s mouth?  “I can’t un-read this.” Which is pretty much the highest compliment I could ever hope for. I hope this book sticks to your bones once you read it. I hope it makes you do radical and dangerous things. I hope it makes you see things differently, for yourself.

And fuck, I hope you love it.

Signed,
The Girl Whose Svelte Figure is Paying Dearly for Becoming a Published Author—And She Doesn’t Even Mind

Apr 11

2018

HI!!! It’s Me! I’m Breathless! The BIG Announcement Is Finally Here: WE DID A BOOK DEAL WITH PENGUIN RANDOM HOUSE!

Remember that one time I wrote and said that I’d soon be sending you an email full of exclamation points as our bat signal when I had THE BIG NEWS to share? Well, here we go, team. Here it is! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! […]

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Writing Books, Trusting The Fuck Out Of Yourself, And The Golden Penis of Website Builders. (In Other Words, A Total Must-Read, You Guys.)

It’s Friday and I have so many things to tell you! First of all, have you ever read Caitlin Moran? Because if you haven’t, you need to. She’s funny as fuck. And she’s smart as fuck. And she’s British as fuck. Annnnnnnnnd, the real reason I’m telling you this is because I met with my new UK […]

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Answers to Your Questions About Book Deals + The Publishing Process! (Plus An Army Tank, The Nickname “Butch,” and My Favorite New Compliment: CREAMY.)

Last week I asked: what questions do you have about the publishing process? Since I’m in the thick of it, and you’re my ride-or-die crew, I thought I’d bring you along on the journey. (Picture me holding the keys to a Ferrari. Except instead of a Ferrari it’s more like a tank. Can you imagine […]

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