ASH AMBIRGE

Author, CEO & Founder

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Your Panties Are In a Bunch. And It’s Preventing You From Making Money.

In: Online Marketing

You have your panties in a bunch.

That's not an assumption–that's a fact.

The reason why I know you have your panties in a bunch is because instead of creating–doing–progressing–experimenting–trying–you froze up, kid.

You didn't move forward on that idea you had (because what if it doesn't WORK OUT?)

You didn't write that book you wanted to write (because what if it isn't GOOD ENOUGH?)

You didn't get that website up and running (because that'll mean you're really COMMITTED)

You didn't go after that client (because what if you make A FOOL OF YOURSELF?)

You didn't take that risk (because what if it's TOO MUCH WORK?)

And most of all, you didn't honor yourself (because you were TOO SCARED)

The kicker is that while you thought you were protecting yourself, in reality all you did was make yourself more vulnerable. Exposed. Naked. Defenseless.

More vulnerable to the whims of the market.

More vulnerable to the economy.

More vulnerable to your fixed paycheck.

More vulnerable to a world that doesn't always play nice.

And more vulnerable to yourself.

You'll be beating yourself up for months. Or maybe years, if the wheels never start turning.

You might have had your panties in a bunch this year.

But for 2012…it's time to bust out that leopard print thong, baby.

That includes you, men.

Jan 24

2012

A Scenario You Should Pay Attention To

Jan 24, 2012

So let’s say your annoying neighbor invites you over for dinner. Huge bitch. But you decide to go, anyway, because you don’t want to feel like an asshole every time you see her backing her brand new Lexus out of the driveway at the same exact time you and your ’98 Toyota are pulling out. […]

In: Online Marketing

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Dec 23

2010

Do What You Love (And Get Paid for It): The Missing Link

Dec 23, 2010

So last week you met Paolo. You’re welcome. If you didn’t meet Paolo last week, you need to read that before you read this. If you don’t, you run the risk of having me track you down and fling spicy Peruvian chicken sauce in your eye. Yes, it exists—I’m dipping my bread in it as […]

In: Online Marketing

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Oct 16

2017

She Wrote the Book On It

Oct 16, 2017

At my retreat in the Cotswolds, this past summer, I gave everyone salmon-colored Kate Spade notebooks that read on the cover: She wrote the book on it. It’s a theme I teach and live and breathe and bleed. Everyone’s always asking, “How do you market yourself? How do you get people to notice you?” (For […]

In: Online Marketing

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Feb 19

2014

Are You Peeing In The Sea of Sameness?

Feb 19, 2014

I was disgusted. She was the 11th person to pass by trying to peddle the same exact selection of sunglasses that ten other people had peddled just seconds before. “Senorita?” she said, tapping me on the shoulder from behind my table once more. I ignored her once more. She circled around me in case I […]

In: Online Marketing

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Oct 1

2013

Want to Stand Out In a Sea of Competitors? Stand UP.

Oct 1, 2013

Say you’re shopping for a diamond. “You’re shopping for a diamond.” (<—Anyone who just made that joke in their head is FIRED…but also sort of hilarious.) Popping over to Google, you search for the goods, pounding out “perfect diamonds” with your click-clacking fingers and hoping for the best. The result? Websites and websites and websites […]

In: Online Marketing

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Feb 2

2012

Is This Simple Thing Preventing You From Getting More Clients?

Feb 2, 2012

So once upon a time I dated a guy with lots of tattoos who worshiped his mom. Wait. Wait a minute. That has nothing to do with the story. Rewind. Back up. Let’s start again. *clears throat*– Once upon a time, my official job title was “Director of Business Development.” There. That’s better. Right story. […]

In: Online Marketing

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Oct 29

2014

So, People Suck at Talking to Each Other

Oct 29, 2014

People suck at talking to each other. I’ve thought about this post for days now, and turns out? That’s my grand epiphany. My big, profound opening line. As a professional communicator & copywriter, trained linguist, PR expert and author of that filthy blog, “The Middle Finger Project” (my hooligan credentials), I get paid to say […]

In: Online Marketing

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