ASH AMBIRGE

Author, CEO & Founder

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The Case For Charging Good Money (Featuring an $800 Example)

In: Money Talk

So here’s some crazy shit: a few weeks ago, I spent $800+ on supplements.

DID YOU ALMOST PASS OUT AT THAT NUMBER BECAUSE I DEFINITELY DID.

But there was good reason, however, and that good reason includes the words “hypothyroid” and “dangerously deficient” and “body full of inflammation”—which explains SO MANY THINGS, including why dropping the weight has been a god damn nightmare and also probably Donald Trump’s presidency.

(Are you reading this, Don? Because I’m pretty sure my thyroid’s coming back into power and that means very bad things for you.)

But anyway, the reason why I’m telling you all of this? Because when you spend $800 on a few bottles of tic tacs, you better believe you don’t miss a single day. There I am, morning, noon and night, pounding pills like a CHAMP, throwing open the windows by my bedside to do a little a cappella with the birds. In other words, I am taking this VERY SERIOUSLY and if it weren’t really disgusting I’d tell you about all of the amazzzzzing things that are happening with my body already, just from balancing my hormones.

Because when you spend that kind of money, you do take it seriously—whatever it is. And it’s also one of the biggest arguments against the free brigade.

If someone downloads your free book, but never reads it, does it matter? And, more importantly, is that person affected by your work in the way you intended?

No. Ditto the free course, the free consult, the free trial.

Free implies things. It also changes how seriously someone takes it, and how they act as a result. Money is not just an exchange of value, but an insurance policy. The more your clients and customers spend, the more dedicated they become—and that benefits both parties. They get the results they wanted, and you get the benefit of having happy, proven clients who are out there in the world making it happen.

Sometimes, charging good money actually is for the greater good. And sometimes, spending good money?

Is just as important.

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Andddd (drum roll!) we continue our discussion about money with the biggest, hairiest, most existential question in all of entrepreneurship: “How much should I charge?” While other people are worried about how much they’re spending, YOU have the ass-clenching task of worrying about how much you’re earning. (Let’s be honest, your ass did clench up […]

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I was recently told a story about a man named Uncle Bill who went to Colombia, stayed in a hostel, and climbed the ladder into his bunk—even after the four bottles of wine. Uncle Bill wasn’t your average uncle, though. Uncle Bill was eighty-nine years old. Which sounds like a lot, when you say it out loud, […]

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Jul 14

2017

The Case For Charging Good Money (Featuring an $800 Example)

Jul 14, 2017

So here’s some crazy shit: a few weeks ago, I spent $800+ on supplements. DID YOU ALMOST PASS OUT AT THAT NUMBER BECAUSE I DEFINITELY DID. But there was good reason, however, and that good reason includes the words “hypothyroid” and “dangerously deficient” and “body full of inflammation”—which explains SO MANY THINGS, including why dropping […]

In: Money Talk

READ ME >>

I'm a Bad Influence on Women

Hey, I’m Ash! Twenty years ago I was a small town girl growing up in a trailer park in rural Pennsylvania. Fifteen years ago, I lost my family and everything I knew right as I became the first to graduate college. Fourteen years ago, I found myself leaving everything behind for a new life in the city where I could be “normal.” Ten years ago I realized normal was the most disappointing thing that ever happened to me. Nine years ago I quit my job in advertising and pursued my dreams as a creative writer. Eight years ago, I built a 6-figure business doing what I love using nothing more than the Internet and my voice. And now, today, I’m the founder of The Middle Finger Project, an irreverent media co. that helps other women find their voice and teaches them to use it to build whatever the f*ck they want to. With a book coming out with Penguin Random House in February 2020 (YASSS, WE’RE A PRODUCT IN TARGET!) I’m proud to be a bad influence on women and guide them into doing something disobediently brave with their life and their career.

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