ASH AMBIRGE

Author, CEO & Founder

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Does Risk Really Equal Reward? Only If You Redefine “Risk”

In: Starting an Online Business

Life is full of contradictions.

Take the very premise that America was built on:  Fearless determination, courage, imagination, and nothing more than a dream mixed with a pocketful of hope.

America was built on the backs of the stubborn, the tenacious, the rebellious – those who would not accept no for an answer.

They started with a belief.

From that belief grew a vision.

And from that vision grew this country.

Thereafter, the cycle continues to repeat itself:  This country continues to develop and refine its beliefs, which turn into visions, which forevermore keep our society in a perpetual stage of growth.  Though, the word growth might do better to be placed within a set of quotation marks.

However, while on the surface it seems that our core values remain the same – namely that of risk and reward – we are no longer the same, and what constitutes risk and what constitutes reward are no longer the same, either.  The modern day definitions are a watered down version of their historical counterparts, therefore producing a watered down society–one that can no longer differentiate between his/her own beliefs and those of the crowd, and one that will punish the person who does, in fact, notice a contrast and attempts to act on it.

These days, you aren't rewarded for risk – you're rewarded for complacency.

It's evident that while we may preach risk, we really value safety.

However, just because society may not place a high value on risk–REAL risk–as evidenced by the fearful, robotic masses, that isn't to say that we shouldn't.

The reason is this:

Only those who go too far will ever know exactly how far they can go.

Think about it.

Nov 20

2017

Not Sure What to Sell? Here’s a Shot of Inspiration.

Nov 20, 2017

Most people think they need an actual product to sell—but what if the experience was the product? One of my favorite websites on the planet is TabletHotels.com, who have vetted and hand-selected some of the world’s most gorgeous, well-designed hotel spaces. I always go there first, looking for accommodations, because: it’s a feast for the […]

In: Starting an Online Business

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Jul 10

2014

What To Do When You Hire Them And…They Suck.

Jul 10, 2014

So you started a business and before you knew it you were regularly lip syncing to Gaga while kicking ass, taking orders, AND taking names—which, for the record, I hear is a mafia term. Isn’t that delightful? Suddenly, you found yourself with an extra $5 and immediately shouted to no one in particular, “I’m going to reinvest […]

In: Starting an Online Business

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Jun 20

2013

23 (Surprising) Reasons To Work for Yourself

Jun 20, 2013

You discover things you never knew about yourself. For example, you know how sometimes people play that annoying game and ask you what you’d do if you only had 24 hours to live? And so you sit there and scratch your ass, and then say something poetic like, “I’d go to the beach and let […]

In: Starting an Online Business

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Dec 4

2012

Finding Your Inner F-Bomb: What To Do When You’re Having a Hard Time Being You

Dec 4, 2012

So last night I did what any young lady would do whose internet has been down since Friday and, as a result, is staying in a randomly-selected hotel to mooch mega-bytes: Wondered what the fine would be for accidentally stealing one of these “firm” pillows–these things are fucking impressive. Side-kicked the air-conditioner upon discovering there […]

In: Starting an Online Business

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Aug 17

2017

“How Do You Make Money From a Blog / Social Media / Your Grandmother’s YouTube Channel?!”

Aug 17, 2017

People ask me this cute shit ALL DAY LONG. It’s a very confusing topic, I suspect, because many folks assume that you are throwing up advertising banners from 1998, rockin’ those Google AdSense clicks like nobody’s business. To be fair, that is a thing—I’ve strategized with one company in particular doing 3-4 million every month in […]

In: Starting an Online Business

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Jul 11

2017

Take What You Love, And Figure Out How to Sell It To Someone—And Boom, You’ve Got Your Dream Job

Jul 11, 2017

So, listen, I’m not gonna lie—we got to our new London flat this morning, and the second I walked in, I FINALLY UNDERSTOOD THE MEANING OF LIFE. (P.S. You’re following these shenanigans via my Insta-stories right?) Which is entirely materialistic of me, of course, but I’m of the age these days where I don’t really care because […]

In: Starting an Online Business

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May 14

2017

The Noodle Test: Is Your Business Idea Any Good?

May 14, 2017

When you’re weighing out your business ideas, do not cave to the pressure of having to do something new. You do not have to be the first—you just have to be the only. There’s a difference. If you think about it, there are plenty of restaurants using all the same ingredients. After all, there are only […]

In: Starting an Online Business

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Feb 18

2016

An Ode to the Internet’s Worst Business Advice

Feb 18, 2016

A person, going into business for themselves for the first time: How can I get found? The Internet: Start a newsletter! Person: What, like a weekly bulletin? The Internet: No, like a newsletter. Person: So, like, write a bunch of updates about me, me, and me? The Internet: Yeah! A newsletter! Person: Every week? The […]

In: Starting an Online Business

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May 30

2014

Is Your Package Big Enough?

May 30, 2014

Confess. You’re reading this because the title made you think of male genitalia. (…And now you’re thinking about how weird the word “genitalia” sounds.) I know, I know. I tried to avoid it, but really, I can’t. Because today’s tip is about packaging your service or product offerings, so why be modest? I’m not even […]

In: Starting an Online Business

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I'm a Bad Influence on Women

Hey, I’m Ash! Twenty years ago I was a small town girl growing up in a trailer park in rural Pennsylvania. Fifteen years ago, I lost my family and everything I knew right as I became the first to graduate college. Fourteen years ago, I found myself leaving everything behind for a new life in the city where I could be “normal.” Ten years ago I realized normal was the most disappointing thing that ever happened to me. Nine years ago I quit my job in advertising and pursued my dreams as a creative writer. Eight years ago, I built a 6-figure business doing what I love using nothing more than the Internet and my voice. And now, today, I’m the founder of The Middle Finger Project, an irreverent media co. that helps other women find their voice and teaches them to use it to build whatever the f*ck they want to. With a book coming out with Penguin Random House in February 2020 (YASSS, WE’RE A PRODUCT IN TARGET!) I’m proud to be a bad influence on women and guide them into doing something disobediently brave with their life and their career.

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