ASH AMBIRGE

Author, CEO & Founder

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There’s No Such Thing As An Idea That *Isn’t* Offensive

In: Finding Your Voice

You know what I'm grateful for? Fucking.

NOT LIKE THAT, SICKO.

Although, I mean, I guess…wait.

Let me start again. I like the word fucking because it’s representative of something so much bigger than that, which is the real thing I’m grateful for: freedom of expression.

Remember that cute little First Amendment? It says that the government can’t forbid us from saying and writing what we like and we can actually EXPRESS OUR OWN IDEAS. Novel, right?

Which is why it’s disheartening that so many of us don’t. That we’re petrified of being judged. That we’re intimidated by everyone else’s ideas. That we hide behind little curtains of convention, scared to rock the boat, draw attention to ourselves, or say something offensive.

There's no such thing as an idea that isn’t offensive.

EVERY new idea is, by default, offensive to another before it. It's different by its very definition. It’s supposed to stand contrary to something. Otherwise it wouldn’t be an idea—it would be a regurgitation.

You aren’t a parrot; you’re a person.

Perhaps “me, too” is the real offense worth considering.

Oct 29

2015

“I don’t feel confident in my work.”

Oct 29, 2015

Are you squinting your eyes at the screen trying to decide if this describes you or not? (Of course you are, you’re probably reading this on an iPhone the size of my elbow.) It’s kind of an ugly characterization—nobody wants to admit to feeling less than confident in what you’re doing. And yet, I’ve got […]

In: Finding Your Voice

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Jun 2

2015

When You’re Scrappy, You Don’t Give a Sh*t

Jun 2, 2015

I like the term scrappy. I’ve always pictured some femme fatale bobbing and weaving and diving and contorting herself into any number of ways to get the one and only job done that she’s there to do: Win. It reminds me of my favorite Will Smith quote (oh, you don’t have a favorite Will Smith quote?) “The […]

In: Finding Your Voice

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May 27

2017

The Anti-Trump Bar: The Way You Stand Out is By Standing UP

May 27, 2017

There’s an AWESOME new creative cocktail lounge in New York City called Coup. All of the profits are being donated to organizations being threatened or defunded by the current administration. Tips are donated, too. Guest bartenders are flying in from all over the world, no charge, to donate their services. And guess what? There are lines […]

In: Finding Your Voice

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Sep 1

2017

The World’s Funniest Fucking Soaps, Uh, Ever

Sep 1, 2017

You should know that I have officially discovered THE BEST THING THAT’S EVER BEEN MADE (after Cards Against Humanity, of course) and I had to share with you because I don’t keep anything from you (except for that one thing) and because we could all use some inspiration and also because CAN WE JUST LIGHTEN […]

In: Finding Your Voice

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Jan 14

2016

Sometimes in Business, You Need to Do YOU.

Jan 14, 2016

The dead horse of the decade is the target customer. You’re asked to create personas. Put yourself in their shoes bras. Get inside their head. Imagine what’s keeping them up at 3 o’clock in the morning. (For the record, it’s that their ass is getting fat and they totally forgot to make cookies for their […]

In: Finding Your Voice

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Mar 20

2014

I Brought 20 Hookers to Central America on Business.

Mar 20, 2014

I sloshed on yet another layer of gloss, steering frantically with one hand while trying not to rear end a truck full of cows. I mean, what would I tell the Life Hooky group? “We didn’t pick you up at the airport in San Jose because, see, there were these cowsssssss.” Even I would think I […]

In: Finding Your Voice

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