ASH AMBIRGE

Author, CEO & Founder

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The Definitive, Step-By-Step Guide to Getting Off Your Butt, Finding Some Focus, And Jump-Starting Your Biz…So You Can Stop Feeling Like an Procrastinating Asshole (And Start Making Some Cashola)

In: WTF Is Marketing?

Sometimes I make bad decisions.

The time I decided to consume alcohol while on a date while ON CRUTCHES  was one of those times. (Thanks for not even trying to catch me as my metal crutches went flying, Bob, you scumbag.)

But then there are other times, when my decision-making skills operate at peak performance.

Like the time I went on a man-vacation, and vowed not to date for a year, so I could focus entirely on me and my biz. (Effective, ahem, immediately.) Or…that other time when I spent an afternoon hanging out with some homeless dudes in Philadelphia, telling stories and being human together. (Highly recommended. Especially for those needing to dismount the high horses they were born atop of.)

Yet, I have to say, possibly one of the best decisions I've made this year was in asking you to answer some questions for me.-

I learned so, so much about you. Things like:

  1. You're scared shitless. Welcome to the world of entrepreneurship!
  2. You're aching for a tangible, step-by-step, system or program to take you by the hand and guide you through the process of brainstorming business ideas, knowing how to judge feasibility, coming up with a distinct plan of action, and then walking you through that plan of action–with lots and lots of templates. But you don't know where to start. Or you don't seem to have enough time. Or you're feeling overwhelmed. Or you're scared that you'll pick the wrong thing. Or you think you can't do something that's already been done. Or you falsely believe that you need a bunch of capital to get started. Or you worry you won't be good enough. Or you have no idea what the hell you can even sell. And did I mention that you just don't have enough hours in the day? Sound like you? (If not, see #3)
  3. On the other hand, the rest of you might have had some success in getting your biz off the ground, but now you're having big problems getting clients. Or you have clients, but they aren't paying you what you're worth. Or you can't seem to convert people from “loving” your work to BUYING your work. Or you're starting to lose steam + motivation. Or you just have no fucking clue how to market yourself and get the phone ringing. Or, you're exhausted from trading hours for money, and you're looking for ways that you can automate a portion of your income through product creation–and in a way that's creative and doesn't make you feel like a sell-out, or in any way be the same old, same old, overplayed BS. Sound like you?
  4. You can't decide if I'm a genius, or a train wreck waiting to happen. We'll assume the former, of course.

Did I hit the nail on the head? Does any of the above sound like the problems/challenges/struggles you're facing?

So there you are. You're not alone. And that's comforting, right?

Have a nice day. Don't murder any small children. And remember that milk does not do a body good – all it does is clog it up with a bunch of slimy mucus.

That is all.

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