ASH AMBIRGE

Author, CEO & Founder

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HAHAHAHAHAHAHAHAHAHAHA MISSION STATEMENTS. (Really?)

In: Branding, Business 101, Communication,

The other day I saw a Twitter bio that said something to the effect of:

We craft effective solutions for your design needs.

And I wanted to kill myself. Like, just up and off myself on the spot. This old-school, “mission statement-esque” language has no place in a modern context.

Effective is already the expectation.
Solutions are why everyone’s in business.
And what are my “needs,” anyway?

You’re talking but you’re saying nothing.

We need you to be human.

Don’t tell us your mission statement—stand up and make one.

Enter your email address and I'll rummage around in my bag of tricks for JUST the thing.

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READS

If You Want Someone to Say Yes to You, and Love You, and Give You Their Money, and Be Happy as a God Damn Clam Dunked in Sriracha, There’s One Thing You May Be Overlooking That’s Mission-Critical, AMEN

Today’s the day my private retreat participants arrive here to the world’s most wonderful boutique hotel here in The Cotswolds (I’ll show you later, when I don’t run the risk of some random Freddie Krueger on the Internet showing up and ruining EVERYTHING AKA sawing our hands off in the middle of the night—“you’ll never […]

In: Branding, Creating, Finding Your Voice, Life, Success,

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become unf*ckwithable

What does it mean to be Unf*ckwithable? View the 10 commandments >>

 

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