ASH AMBIRGE

Author, CEO & Founder

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More Work Doesn’t Mean More Money. It Means More Work.

In: Starting an Online Business

I like gel eggs. (WHO’S WITH ME ON THIS?)

But I can never get the gel eggs just right, because they always turn out too dry, or undercooked. It’s hard to get that perfect precision.

Then I bought a new pan. Made the gel eggs on the first try.

The tools you use are as important as the work you put into it. Better outcome. Less cursing.

That’s one reason why I’m switching these daily emails to a new provider called Active Campaign next week (if you stop getting these emails, ping me to ash@themiddlefingerproject.org pronto and we’ll make sure you stay VIP), and also why I spent $45,000 last year on business tools alone. (Which is a crazy number, given that I grew up in a household with an income 1/3 of that).

You don’t have to make it hard on yourself, thinking that the harder it is, the more you deserve it.

Sometimes the hardest work of all is figuring out how to make it easy.

Feb 14

2014

Don’t Invent a Product Name. Engineer One.

Feb 14, 2014

It’s 4:30 in the morning and I’m boarding a plane to Nicaragua. Today’s tip should really be: Don’t board a plane before you having at least one successful hour being awake. It’s bad enough trying to successfully stumble to the bathroom in the middle of the night; try stumbling through a gigantic metal maze of […]

In: Starting an Online Business

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Nov 30

2012

The $2,000 Offer to LEAVE a Company

Nov 30, 2012

When I was hired as Director of PR for AWeber, the VP of Operations called me into his office two weeks after I had started, and offered me $2,000 to leave the company. “You’ve been here two weeks now,” he started, “and you probably have a good idea if this is a place you’re going […]

In: Starting an Online Business

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Jun 20

2013

23 (Surprising) Reasons To Work for Yourself

Jun 20, 2013

You discover things you never knew about yourself. For example, you know how sometimes people play that annoying game and ask you what you’d do if you only had 24 hours to live? And so you sit there and scratch your ass, and then say something poetic like, “I’d go to the beach and let […]

In: Starting an Online Business

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Sep 15

2011

Screw Being Your Own Boss

Sep 15, 2011

  Being your own boss is infinitely harder than having a boss, and by infinitely (which is a pain in the ass to spell), I mean 17,929,531.9045 times harder. Exact math. The next time I hear someone say that they want to be their own boss, I’m going to take the nearest rotten pork chop and slap […]

In: Starting an Online Business

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Jun 6

2013

10 Uncommon Truths Every Business Owner Should Know

Jun 6, 2013

I’m not sure if you’ve ever served ice cream for a living, but there’s one thing you should know: It’s terrifying. From little league ball teams showing up twenty seconds before close (always a great time), to people who NEVER SPECIFY WHAT SIZE THEY WANT EVEN THOUGH THE PRICE IS DIRECTLY CORRELATED TO THE SIZE […]

In: Starting an Online Business

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Mar 30

2016

Create & Offer What YOU’D Want to Buy.

Mar 30, 2016

  “THAT’S GENIUS!” said a lot of really sweet people really big brown nosers after the launch of Unf*ckwithable Girlfriends last week. Except they weren’t giving me the compliment because of what it contained, but rather, because of what it didn’t. “You mean you aren’t inundating everyone with another Facebook group? No forums? No Google […]

In: Starting an Online Business

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Jul 11

2017

Take What You Love, And Figure Out How to Sell It To Someone—And Boom, You’ve Got Your Dream Job

Jul 11, 2017

So, listen, I’m not gonna lie—we got to our new London flat this morning, and the second I walked in, I FINALLY UNDERSTOOD THE MEANING OF LIFE. (P.S. You’re following these shenanigans via my Insta-stories right?) Which is entirely materialistic of me, of course, but I’m of the age these days where I don’t really care because […]

In: Starting an Online Business

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Aug 15

2017

DO NOT KILL THE PEOPLE SELLING LULAROE. They’re Actually Ahead of the Curve—And Here’s Why.

Aug 15, 2017

LuLaRoe. Rodan + Fields. Younique. AdvoCare. Usana. Beachbody. doTerra. Herbalife. Pampered Chef. If you’re anything like me, your Facebook feed is blowin’ UP with folks who have become representatives for these companies. (Some of them I like and respect, and others make me want to chainsaw their house.) So why is this becoming such a […]

In: Starting an Online Business

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I'm a Bad Influence on Women

Hey, I’m Ash! Twenty years ago I was a small town girl growing up in a trailer park in rural Pennsylvania. Fifteen years ago, I lost my family and everything I knew right as I became the first to graduate college. Fourteen years ago, I found myself leaving everything behind for a new life in the city where I could be “normal.” Ten years ago I realized normal was the most disappointing thing that ever happened to me. Nine years ago I quit my job in advertising and pursued my dreams as a creative writer. Eight years ago, I built a 6-figure business doing what I love using nothing more than the Internet and my voice. And now, today, I’m the founder of The Middle Finger Project, an irreverent media co. that helps other women find their voice and teaches them to use it to build whatever the f*ck they want to. With a book coming out with Penguin Random House in February 2020 (YASSS, WE’RE A PRODUCT IN TARGET!) I’m proud to be a bad influence on women and guide them into doing something disobediently brave with their life and their career.

Enter your email address and I’ll send you my advice column every week sharing everything I’ve learned—and so much more.

But no serial killers. I promise I won’t send those.

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