#WRITINGTIP: Action Verbs When You Need Someone to ACT

Here’s a handy tip for writing headlines that inspire action:

Start your headline with an action verb. (GENIUS, AM I RIGHT?)

 

When you need to fighter pilot your to-do list…

vs

Fighter pilot your to-do list.

 

Makes sense, doesn’t it? To inspire action, use action words. (And yes, “fighter pilot” is a verb I just made up, because we like fresh-feeling, high-wattage words. Don’t be afraid to invent your own verbs as long as the meaning is clear!)

If you were trying to get someone to jump out the window of a burning building, you wouldn’t say, “If this is something you’re interested in, jump now.” You’d say, “JUMPPPPPP!”

Too often, we get wrapped up trying to write, when all we need to do is think about how we speak.

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Quit your job. Work remotely. Travel the world. Find your f*cking self.

Every weekday morning at 8am Eastern you’ll get 3 ideas to help you make big moves and big money. Written by Penguin Random House author, entrepreneur & digital nomad, Ash Ambirge, who likes to believe she still has standards.

The Middle Finger Project has helped over 500,000+ unconventional subscribers ditch the crock pot & go on an adventure. Established 2009 from Santiago, Chile.

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