January 19, 2012
In: Online Marketing
Not so much in the, take-me-to-bed-tiger kind of way (that's tomorrow. really. just wait.), but in a I-want-to-know-what-you-think kind of way.
Not about the ozone.
Or how much profanity I use.
Or the fact that I apparently suck at responding to emails. (Shhhhhhhhh. I'm getting better!)
I want to know what you think about…
*cue all hell breaking loose*
*cue slow girl who loses shoe amongst chaos*
*cue someone to come bring me to mental ward for writing this kind of shit*
*cue Matthew McConaughey to come visit me in said mental hospital*
Anyway. Sales Pages.
I wanna know what you think of 'em.
Let me tell you why.
The reason is based on the following email conversation that just transpired (republished with permission):
To which I responded:
To which she responded:
So my question is this –
What are your thoughts on what makes for a non-icky sales page?
They're a necessity, if you want to communicate the need-to-know information, but…
What totally turns you off? (And makes you go Xing out the page at lightening speeds.)
What turns you on? (And makes you think, “Mmhmm, yessssssssss” while you twiddle your thumbs with anticipation, and lick your lips?
What do YOU prefer?