ASH AMBIRGE

Author, CEO & Founder

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Read This if You Need Eyeballs On Your Stuff But Have NO EFFING IDEA HOW TO GET ANYONE TO PAY ATTENTION TO YOU SO HELP YOU VODKA.

In: Online Marketing

I just got done doing a live video sesh with my Unf*ckwithable Girlfriends, and one author got on and was telling us that she’d recently attended a comic convention where her ideal target market was hanging out, making it much easier for her to sell her books—as opposed to getting on the giant black hole that is the Internet and going, “OKAY, HI, I’M HERE, WHERE IS EVERYBODYYYYY?!?!??!?!”

And that probably resonates with you, too, if you’re trying to get eyeballs on your stuff but actually want to put a hot iron to your face every time you think about marketing. That’s because most people start with the product, and then go knock-knocking on everyone’s computer screens saying, “HEY, BUY THIS!”

But what if you started with the convention?

What if you created a special space on the Internet where your people could gather?

People don’t go to conventions to buy stuff—they go because they’re interested in a topic. But guess what they almost inevitably do when they’re there?

Buy stuff. 

Not because you’ve badgered them into buying; but because they were there and excited.

What can you do to make your customers excited?

What kind of space can you create for them?

May 15

2012

Houston, We Have a Problem: Nobody Cares About You.

May 15, 2012

So here’s some Tuesday tough love (which is not even a category, but I’m making it one today): You know why you’re not making the money you want to be making? Getting the clients you want to be getting? And/or living the life you want to be living? Do you know why? The reason is […]

In: Online Marketing

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Nov 9

2012

Call Your Fucking Tribe. (Quickie Friday Piece of Ass)

Nov 9, 2012

For my WRITERS–at heart, by trade, or in their wildest, rowdiest, wettest dreams. Because it’s Friday. And this short video will be the most important thing you do all day. (You can’t fool me – I know nobody’s really working.) This is why I do what I do as a copywriter. This is why the […]

In: Online Marketing

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Dec 23

2010

Do What You Love (And Get Paid for It): The Missing Link

Dec 23, 2010

So last week you met Paolo. You’re welcome. If you didn’t meet Paolo last week, you need to read that before you read this. If you don’t, you run the risk of having me track you down and fling spicy Peruvian chicken sauce in your eye. Yes, it exists—I’m dipping my bread in it as […]

In: Online Marketing

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Feb 12

2013

7 Companies Doing Personality RIGHT.

Feb 12, 2013

Remember that one time every single day when I talked about how giving your business a personality will help you earn trust, differentiate yourself, and sell more to the right people? (As long as you don’t own a funeral home. That could be a tricky one.) Well guess what? It’s your lucky day because…I’m going […]

In: Online Marketing

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Oct 1

2013

Want to Stand Out In a Sea of Competitors? Stand UP.

Oct 1, 2013

Say you’re shopping for a diamond. “You’re shopping for a diamond.” (<—Anyone who just made that joke in their head is FIRED…but also sort of hilarious.) Popping over to Google, you search for the goods, pounding out “perfect diamonds” with your click-clacking fingers and hoping for the best. The result? Websites and websites and websites […]

In: Online Marketing

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May 31

2011

A Non-Cheesy Approach to Trusting Yourself More + Sucking Less

May 31, 2011

If I could identify one statement that you’re bound to roll your eyes at, it’s “Trust yourself.”– Because here’s the thing: Most of us, including myself at times, don’t know how to trust ourselves. We see that advice, and automatically file it away into the “cheesy, fluffy, woo-woo” category, the same as we might, “Just be […]

In: Online Marketing

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I'm a Bad Influence on Women

Hey, I’m Ash! Twenty years ago I was a small town girl growing up in a trailer park in rural Pennsylvania. Fifteen years ago, I lost my family and everything I knew right as I became the first to graduate college. Fourteen years ago, I found myself leaving everything behind for a new life in the city where I could be “normal.” Ten years ago I realized normal was the most disappointing thing that ever happened to me. Nine years ago I quit my job in advertising and pursued my dreams as a creative writer. Eight years ago, I built a 6-figure business doing what I love using nothing more than the Internet and my voice. And now, today, I’m the founder of The Middle Finger Project, an irreverent media co. that helps other women find their voice and teaches them to use it to build whatever the f*ck they want to. With a book coming out with Penguin Random House in February 2020 (YASSS, WE’RE A PRODUCT IN TARGET!) I’m proud to be a bad influence on women and guide them into doing something disobediently brave with their life and their career.

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