ASH AMBIRGE

Author, CEO & Founder

Learn More >>

25 Words That Will Make You Seem Bland, Useless, Stale, Dime-a-Dozen, Washed-Up and Otherwise Uninteresting, Unimportant and Not Worth Paying Attention To

In: Writing,

If you want to stand out, feel fresh, appear interesting and get noticed…

…then you’ve got to use language that stands out, feels fresh, is interesting and gets noticed.

This is common sense, but of course, it’s easier said than done. It’s tempting to use the first words that come to your mind, but usually?

Those are the last words that’ll make you stand out in anyone else’s.

This is why good copywriting is so important.

The cutesy, overused, cliché phrases have gotta go. 

Ditto this shitty coffee.

WHY AM I STILL DRINKING SHITTY COFFEE? 

1. Guru

2. Manifesto

3. Solutions

4. Empowerment

5. Juicy

6. Rock (out) (on) (your world) (etc.)

7. Fempreneur (This one’s for you, J.)

8. Thrive

9. Alchemist

10. Luminary (seriously?)

11. Epic

12. Shiny

13. Sexy

14. e-Book

15. Kick ass

16. Domination

17. Insanely ________.

18. Ridiculously ________.

19. Killer

20. Rocket science

21. Laser-focused

22. Freakin’

23. Bucket list

24. Remarkable

25. Newsletter

Please. If nothing else, ditch newsletter. This is a plea. A petition. And maybe even a prayer. Nobody is chomping at the bit to sign up for anybody’s “newsletter.” I’m not saying not to send (an incredibly well-thought out + useful one) – I’m saying that this is not the language that gets results.

And language is everything.

Enter your email address and I'll rummage around in my bag of tricks for JUST the thing.

1,927

READS

What if My Customers Aren’t All the Same? How Do I Appeal to Multiple Targets? It’s called Positioning (And for Once I’m Not Talking About the Kama Sutra)

SELLING YOUR STUFF TO OTHER HUMANS IS HARD. (Caps required.) It’s hard for a number of reasons, but one of the biggest reasons is because nobody really knows what to say. We’re all filled with a million different ugly little self-doubts floating around our nervous little brains. What should the headline say? Do I emphasize […]

In: Marketing, Writing,

READ MORE >>

6,800

READS

How to Stop Writing With a Stick Up Your Ass

One of the things I get asked about forty hundred times a day (besides whether or not I know there’s a hair sprouting from my chin) is this: [x_blockquote type=”center”]Where’s the line between personality and unprofessional?[/x_blockquote] Because apparently I’m known for walking the line between mental inspiration and mental institution—as every writer worth their weight […]

In: Creativity, Marketing, Writing,

READ MORE >>

THIS IS A PLACE WHERE YOU'LL ALWAYS BELONG.

Click here to tell me what *you* think + let your ideas be seen naked—and then sign your name on our wall of wonder.

Your email address will not be published. Required fields are marked *

60 thoughts on "25 Words That Will Make You Seem Bland, Useless, Stale, Dime-a-Dozen, Washed-Up and Otherwise Uninteresting, Unimportant and Not Worth Paying Attention To"

  1. Cheryl Magnuson says:

    You missed the top 3 on my list. (And, you used one of them! Oops!)
    1. Amazing
    2. Awesome
    3. Incredible

  2. Cheryl Magnuson says:

    You missed the top 3 on my list. (And, you used one of them! Oops!)
    1. Amazing
    2. Awesome
    3. Incredible