ASH AMBIRGE

Author, CEO & Founder

Learn More >>

25 Words That Will Make You Seem Bland, Useless, Stale, Dime-a-Dozen, Washed-Up and Otherwise Uninteresting, Unimportant and Not Worth Paying Attention To

In: Creative Writing for the Internet

If you want to stand out, feel fresh, appear interesting and get noticed…

…then you've got to use language that stands out, feels fresh, is interesting and gets noticed.

This is common sense, but of course, it's easier said than done. It's tempting to use the first words that come to your mind, but usually?

Those are the last words that'll make you stand out in anyone else's.

This is why good copywriting is so important.

The cutesy, overused, cliché phrases have gotta go. 

Ditto this shitty coffee.

WHY AM I STILL DRINKING SHITTY COFFEE? 

1. Guru

2. Manifesto

3. Solutions

4. Empowerment

5. Juicy

6. Rock (out) (on) (your world) (etc.)

7. Fempreneur (This one's for you, J.)

8. Thrive

9. Alchemist

10. Luminary (seriously?)

11. Epic

12. Shiny

13. Sexy

14. e-Book

15. Kick ass

16. Domination

17. Insanely ________.

18. Ridiculously ________.

19. Killer

20. Rocket science

21. Laser-focused

22. Freakin'

23. Bucket list

24. Remarkable

25. Newsletter

Please. If nothing else, ditch newsletter. This is a plea. A petition. And maybe even a prayer. Nobody is chomping at the bit to sign up for anybody's “newsletter.” I'm not saying not to send (an incredibly well-thought out + useful one) – I'm saying that this is not the language that gets results.

And language is everything.

Feb 15

2013

25 Words That Will Make You Seem Bland, Useless, Stale, Dime-a-Dozen, Washed-Up and Otherwise Uninteresting, Unimportant and Not Worth Paying Attention To

If you want to stand out, feel fresh, appear interesting and get noticed… …then you’ve got to use language that stands out, feels fresh, is interesting and gets noticed. This is common sense, but of course, it’s easier said than done. It’s tempting to use the first words that come to your mind, but usually? Those […]

In: Creative Writing for the Internet

READ MORE >>

May 31

2013

Why Your Writing Sucks.

There’s a lot of horse shit going around the internet these days about “writing from the heart” and eliciting emotion in your readers/audience/customers/landlords. Okay, so not landlords. And you get it. You know it’s important. Because nobody wants to buy from a faceless mime. But what you don’t know is how to actually do it. […]

In: Creative Writing for the Internet

READ MORE >>

Jan 11

2013

How to Sell Anything In One Paragraph Or Less

What if I told you I could sell anything in one paragraph or less? (Stop glancing skeptically at the screen. I can see up your nose.) You know what kind of paragraph I’m talking about–the sorely neglected, overlooked and undervalued product description. *cue tambourine and this song* Product descriptions have the power to make or […]

In: Creative Writing for the Internet

READ MORE >>

Mar 4

2016

How to Stop Writing With a Stick Up Your Ass

One of the things I get asked about forty hundred times a day (besides whether or not I know there’s a hair sprouting from my chin) is this: Where’s the line between personality and unprofessional? Because apparently I’m known for walking the line between mental inspiration and mental institution—as every writer worth their weight should. […]

In: Creative Writing for the Internet

READ MORE >>

Exclusive VIP Access

Join The Middle Finger Project mafia—over 75,000+ disobedient humans strong—and as a welcome gift (which I promise won’t be a thug named Vinny), I’ll send you a top secret discount code for our best-selling courses, kits and workshops. Because #SOLIDARITY.

It’s free, and you’ll also get new posts every week, plus at least one GIF of Betty White for the win.

Privacy Policy Info Here