ASH AMBIRGE

Author, CEO & Founder

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There are two options: Make your own rules, or make your own grave.

In: Feeling Disillusioned With Life, Redefining Success

Google can’t save you.

Here is a short but compelling list of things Google is good for:

  • Figuring out how the hell to poach a wet, floppy fish
  • Ordering purple pimp costumes to wear to dinner at your in-law's
  • Frantically searching the correct pronunciation of the word “GIF”—before saying it out loud at your client meeting in 5 minutes

And here are things Google cannot help you with, ever:

  • Originality
  • Creativity
  • Discipline
  • Practice
  • Experience
  • Trial
  • Error
  • Finding your own fucking voice
  • …And having the guts to actually use it

Everybody’s so busy peeking at their neighbor’s paper, trying to figure out the “correct” way to do everything. They think that if one person had success doing X, in this very particular way, then everyone must do X, in this very particular way.

But what if your neighbor is actually subpar?

Have you considered that? Or have you taken someone else’s success at face value? Tried to imitate it? Do it the way they did? Follow in their footsteps?

Why don’t you trust your own ideas?
Why don’t you trust your own throat?
Why do you always assume that the jackass down the street knows better than you?

There’s no such thing as one-size-fits all—especially in an online landscape where you've got to make your own rules or make your own grave.

I guess the real question is: Do you want to be a knock off or a knock out?

One searches for inspiration. The other is busy being it.

 

May 10

2018

WE ARE WASTING OUR BRAINS ON BULLSHIT (And Other Darling Sentiments)

May 10, 2018

You know those creeps who never drink any water and you’re all, “BUT YOUR CELLS! YOUR CELLS ARE SHRIVELING LIKE LITTLE CALIFORNIA RAISINS!”  (Unless this is the kind of thing that only goes through my brain, in which case, welcome to my inner landscape, ya’ll.) I feel the same way about time. There are so many people who aren’t drinking […]

In: Feeling Dead and Uninspired, Feeling Disillusioned With Life

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May 31

2018

If Somebody Told Me to Pick a Husband at Age Twenty-Three, I’d Likely Be Waking Up Next to Some Guy Who Can’t Spell “Lemon.”

May 31, 2018

You know why we’re all unhappy and restless and jaded and depressed? LIFE IS BORING US TO TEARS. Boredom is the devil, but most people don’t realize they’re bored. They’re busy working. They’re busy running. They’re busy doing ALL THE ERRANDS and keeping up with those fucksticks, The Jones’. It doesn’t feel like they’re bored, […]

In: Feeling Dead and Uninspired, Feeling Disillusioned With Life

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Feb 8

2019

I Hate Mantras, And YET—I Love This One for When You’re Kinda Sorta Shitting Your Pants

Feb 8, 2019

I have a mantra (despite wanting to slit my throat upon hearing the word “mantra.”) Are you ready? My mantra is this: WHO CARES HOW YOU FEEL ABOUT IT? GO ANYWAY. Which sounds really kinda wrong, right? We’re a culture based on f-e-e-e-e-e-e-l-i-n-g-s. But sometimes, you have to override the ones that I call false […]

In: Feeling Dead and Uninspired, Feeling Disillusioned With Life

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Jun 22

2018

Sometimes You Fall Into Things. You Fall Into People, Fall Into Places, Fall Into Patterns, Fall Into Deep Dark Obsessions With Red Velvet Cake. (AHEM.) 

Jun 22, 2018

The other day I tweeted about how I watched The Notebook and so CLEARLY I was living my best life. And then I started thinking about how much I love that phrase, because it’s a good reminder, isn’t it? Am I really living my best life? What does that even mean? Sometimes you fall into things. You fall into people, fall into […]

In: Feeling Dead and Uninspired, Feeling Disillusioned With Life

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Apr 30

2018

If You Feel Like a Big, Fat Imposter Who Doesn’t Deserve Anything and Worries About EVERYTHING, Read This. It’s a GOOD Thing.

Apr 30, 2018

I’m writing this from a place that could almost be mistaken for the Italian countryside, were I not surrounded by lizards and toucans and bullfrogs the size of a fucking dinosaur. Rather, I am high up in the hills of Central America overlooking the Costa Rican valley from my squishy, pancake lounger—it sort of reminds me of […]

In: Feeling Dead and Uninspired, Feeling Disillusioned With Life

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Sep 7

2018

One Big, Sexy Question for Instant Clarification On: What the Hell Do I Want to Do With My Life?

Sep 7, 2018

I was reading something on the Internet yesterday that was praising this woman’s work, and I thought to myself: there’s such a difference between doing work and having work. (And yes, I italicized “such” in my mind.) To do work is to take on a task, whoever’s task it might be. To have work, though—work […]

In: Feeling Dead and Uninspired, Feeling Disillusioned With Life

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Nov 7

2017

Stop. Just Stop. Stop the Overdelivering, Overcommitting, Overworking, Overexertion. Because Overwhelm? We’re Over YOU.

Nov 7, 2017

You’ll let people down, okay? It’s part of it. You can’t avoid it. It is actually, physically impossible for you to be everywhere and do everything and be everything to everyone with a plate of fucking cookies in your hand.  (BUT NICE TRY, THOUGH.) Doing one thing that matters to you *requires you* to stop […]

In: Feeling Disillusioned With Life

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