ASH AMBIRGE

Author, CEO & Founder

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Call Your Fucking Tribe. (Quickie Friday Piece of Ass)

In: Online Marketing

For my WRITERS–at heart, by trade, or in their wildest, rowdiest, wettest dreams.

Because it's Friday.

And this short video will be the most important thing you do all day. (You can't fool me – I know nobody's really working.)

This is why I do what I do as a copywriter.

This is why the words on your website are so important.

And this is why words are the finest gift–and tool–we could ever hope for.

To inspire. To be heard. To make a difference. To spread a message. To influence. To persuade.

And to CALL YOUR FUCKING TRIBE.

Feb 19

2014

Are You Peeing In The Sea of Sameness?

Feb 19, 2014

I was disgusted. She was the 11th person to pass by trying to peddle the same exact selection of sunglasses that ten other people had peddled just seconds before. “Senorita?” she said, tapping me on the shoulder from behind my table once more. I ignored her once more. She circled around me in case I […]

In: Online Marketing

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Jul 6

2017

We Don’t Sell Those

Jul 6, 2017

There is a rose company, here in the UK, that doesn’t give a fuck that they don’t sell daisies. It’s delightfully refreshing, in fact. There are no apologies about it; no wishy washiness; no trying to cover all the bases. Just this base is fine, thanks. Notice the quiet confidence it exudes? I’m also betting […]

In: Online Marketing

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Jan 27

2015

You Can’t Sell Tickets to The Titanic if You’re Marketing it as a Rowboat

Jan 27, 2015

Like it or not, people do judge a book by its cover. And that cover happens to include the words on the front. There’s a palpable difference between the words, “hire me” versus “engagement fees.” There’s also a difference between “buy now” and “apply now.” (Even though those “apply now” snobs drive me insane.) And there’s a difference between, “Cost: […]

In: Online Marketing

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Jun 11

2014

The Devil Isn’t In The Details. Your Next Dollar Is.

Jun 11, 2014

I was seated in the exit row. And when you’re seated in the exit row, you’re obligated to at least pretend to pay attention to the flight safety video, as 300 other people glance over at you and think, “Great. So that’s the dingle berry in charge of our lives.” I didn’t want to watch […]

In: Online Marketing

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Jan 21

2014

You are not anyone’s only option. (…So now what?)

Jan 21, 2014

We made out for hours that night. College kids stepped clumsily around us, spilling their beer as much as their morals. It was an era of chunky blonde highlights and boot cut jeans, tanning beds and lacy little lingerie tops from Express. My favorite was champagne & cream colored. I had it on that night. […]

In: Online Marketing

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Apr 24

2017

How to Engineer an Effective Bribe—And Get the World to Do What You Want

Apr 24, 2017

Think about what makes for a great bribe. If you swing by the makeup counter at Nordstrom’s and the sales associate tells you that if you spend $100, she’s going to—drum roll—“give you something special,” that makes for a terrible bribe, because “something special” could be a used Q-Tip, for all we know, and if […]

In: Online Marketing

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Jun 25

2014

It’s Never About What You’re Selling. And Always About What They’re Buying. There’s a Difference.

Jun 25, 2014

Anytime I’ve seen a man in khaki, I’ve thought horrible things about his package. Maybe because they remind me of grandfathers. Or maybe because they remind me of Mr. Rogers. Either way, no female has ever wanted her boy friend to look like a boy scout. Khaki spells uptight. Conservative. Narrow-minded. Bourgeois. Which is why I […]

In: Online Marketing

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Feb 9

2018

The United States Lottery Makes $73.5 Billion a Year Thanks to This Little Understood Sales Trick. What Is It?

Feb 9, 2018

When the lottery wants to drum up business, they don’t raise the odds. They raise the jackpot.  Why? Because people don’t buy odds. They buy fantasies. They buy the ability to get drunk on a dream. Which, of course, goes back that old hat argument of emotion versus logic. Time and time again, this has proven […]

In: Online Marketing

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Jan 24

2012

A Scenario You Should Pay Attention To

Jan 24, 2012

So let’s say your annoying neighbor invites you over for dinner. Huge bitch. But you decide to go, anyway, because you don’t want to feel like an asshole every time you see her backing her brand new Lexus out of the driveway at the same exact time you and your ’98 Toyota are pulling out. […]

In: Online Marketing

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I'm a Bad Influence on Women

Hey, I’m Ash! Twenty years ago I was a small town girl growing up in a trailer park in rural Pennsylvania. Fifteen years ago, I lost my family and everything I knew right as I became the first to graduate college. Fourteen years ago, I found myself leaving everything behind for a new life in the city where I could be “normal.” Ten years ago I realized normal was the most disappointing thing that ever happened to me. Nine years ago I quit my job in advertising and pursued my dreams as a creative writer. Eight years ago, I built a 6-figure business doing what I love using nothing more than the Internet and my voice. And now, today, I’m the founder of The Middle Finger Project, an irreverent media co. that helps other women find their voice and teaches them to use it to build whatever the f*ck they want to. With a book coming out with Penguin Random House in February 2020 (YASSS, WE’RE A PRODUCT IN TARGET!) I’m proud to be a bad influence on women and guide them into doing something disobediently brave with their life and their career.

Enter your email address and I’ll send you my advice column every week sharing everything I’ve learned—and so much more.

But no serial killers. I promise I won’t send those.

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